Politics: New Music Marketing Frontier? Or Forgotten Friend?


Recently, an article by Jem Oswad for Billboard.biz spoke of the SXSW music festival. This year SXSW got involved by providing fundraising efforts toward Japan in wake of the natural disaster ripping through the country earlier this year. SXSW and Hanson came together for an online, live, streaming telethon featuring performances and chats by artists at SXSW in Austin, Texas. Interestingly,...